Marketing News Social Media

OnePlus kick-starts a Snapchat campaign to promote its latest launch

OnePlus has partnered with White Rivers Media to launch a PAN India campaign to reach the millennial audience OnePlus becomes one of the first movers in the category to launch a Snapchat Marketing campaign in India. OnePlus has partnered with White Rivers Media to launch PAN India campaign to reach across to the millennial audience. […]

Social Media

Now, Pinterest Marketing Gets Easier with Hootsuite’s Latest Integration

Integration Enables Pinterest Scheduling and Publishing from Hootsuite, Empowering Customers to Build and Manage Brands and Strengthen Relationships with Customers Through the Power of Imagery  Leading social media management platform and a MarTech 150 RADARcompany, Hootsuite, has announced a global partnership with Pinterest. This partnership is resulting in the native integration of Pinterest into the Hootsuite […]

Marketing News Social Media

Search & Social: The Newest Marketing Power Couple

Whether it’s through an Internet Listing Service, Snapchat, Instagram, Facebook or Google, multifamily marketers are challenged more than ever to reach and engage a wide array of audiences across a multitude of platforms. The way prospects search for apartment homes continues to evolve with technology and a seemingly never-ending emergence of digital channels. Whether it’s […]

Social Media

Facebook expands its list of marketing partners, while limiting what view tags can do

After July 1, Facebook’s view tags will no longer be used for measurement purposes beyond counting impressions. Facebook announced today it is expanding its list of third-party solutions to measure ad effectiveness, while at the same time, it is limiting the capabilities of its view tags feature. The company is onboarding marketing partners in three […]

Social Media

Popsical picks Happy Marketer as social media partner

Karaoke streaming system Popsicle has appointed Happy Marketer as its social media partner, in efforts to strengthen its digital domain presence. Happy Marketer will handle both strategy and management across the social media platforms, as well as performance marketing aimed at increasing the market share for the product. Popsicle’s marketing director, Khairah Rahim said that […]

Social Media

Facebook unveils new analytics features, including a tool to track the omnichannel journey

The social media company made this announcement — and many others — at F8, its developer conference in San Jose. Facebook introduced new analytics features – including a tool to track customer journeys through multiple channels – on Tuesday at its F8 developer conference. Journeys is the most notable addition to Facebook’s currents analytics tools. It […]

Social Media

Marketing Day: Facebook’s F8 Conference, Google’s GDPR issues & Google My Business descriptions

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Mark Zuckerberg announces new ‘Clear History’ option & more at Facebook’s F8 Conference May 1, 2018 by Amy Gesenhues “This is the kind of control that we think people should have,” […]